Downtown Groesbeck has real character - walkable streets, historic buildings, and businesses people care about. These programs help property and business owners invest in what's already there.
Reimbursement for exterior updates that improve how a business looks and functions from the street. General improvements are available from day one; custom elements like primary signage open up as a business builds more history. This program started downtown and is still where it's used most.
The same GEDC partnership with the local hardware store used for facility expansions, available to downtown property and business owners remodeling or improving a building. Projects get contractor-level care and pricing through the partnership, and GEDC reimburses a percentage of the expenditure on top of that.
Full brand development for downtown businesses that need one. Most of Groesbeck's current downtown businesses are running on a brand GEDC helped build.
A review of current marketing, on its own or paired with investment in an improvement program - software, tech, or otherwise - to help a downtown business reach a new audience.
Hands-on workshops for downtown owners on the things that move the needle, like marketing, social media, merchandising and customer experience, built around what local businesses are actually asking for.
Not necessarily - some programs are open to tenants making improvements, others depend on ownership. Reach out and we'll clarify which applies to your situation.
Ideally, yes. Reaching out early means we can look at the full scope of what you're planning, make sure it qualifies, and structure the investment correctly - the earlier you reach out, the more of your eligibility is protected.
Reach out with what you're working on. Depending on the project, it might be a single program, a combination of a few, or something more custom - we'll send the right application once we know what fits.
Tell us about the property and the project, and we'll talk through the options.
Downtown Businesses
A few details help us point you to the right program.
Founded as a stop on the Houston and Texas Central Railroad, Groesbeck is the seat of Limestone County, set where TX-14 and TX-164 cross in the heart of Central Texas. It’s a small town with a big reach: Waco in 40 minutes, Dallas–Fort Worth and Houston within an easy drive, and Lake Limestone just down the road. A walkable red-brick downtown and deep ranching roots give it room to grow, without losing what makes it home.
